Our industry has assigned numbers for the orientation of label copy. The number tells us which way you want the label to come off the roll for automatic application. If the wrong label position is picked, your labels will not apply in the correct position. For example, if you want a label position #3 and you pick a label position #1, the label COPY will be applied sideways on your container. There is no way to fix this. The labels can only be applied by hand at that point. If you picked a label position #3, and you really wanted a position #4, we can rewind the roll so it can be automatically applied. As you can see, picking the right label position is critical .

The person who runs the label application machine is the one to consult regarding the proper label position for automatic application.

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